USATF and NBC Sports Strengthen Partnership for 2028 and Beyond

 NBC Sports and USA Track & Field (USATF) have announced a multi-year extension of their partnership, ensuring NBC Sports will continue to broadcast the most prestigious USATF events through 2028. The renewed agreement solidifies NBC’s role as the primary home of top USATF competitions, including the USATF Indoor and Outdoor Championships, the Prefontaine Classic, and the Millrose Games. NBC Sports will also cover the 2028 U.S. Olympic Trials and the Los Angeles Olympic Games.

With the extension, NBC Sports and its streaming platform, Peacock, will air both live coverage and additional digital-only USATF programming. Fans can look forward to premier indoor and outdoor track and field events, including the World Athletics Indoor and Outdoor Championships, World Athletics Relays, and World Cross Country Championships. In addition, With Xfinity Internet provider, viewers can watch Peacock for live coverage of the Grand Slam competition that offers exclusive streaming across digital and linear platforms.

USATF CEO Max Siegel expressed enthusiasm about the ongoing collaboration, praising NBC’s commitment to showcasing track and field on a global stage. “Our partnership with NBC has been invaluable to USATF and the sport, helping elevate track and field’s presence worldwide,” Siegel said. He emphasized that the extended partnership would deepen connections with fans, especially as the sport heads toward the highly anticipated 2028 Los Angeles Olympic and Paralympic Games.

Joe Gesue, Senior Vice President of Olympic and Paralympic Programming at NBC Sports, also expressed excitement about the continued partnership, acknowledging the tremendous achievements of Team USA at the 2024 Paris Olympics. The U.S. team secured an impressive 34 medals, including 14 golds, highlighting the nation’s dominance in the sport. Gesue praised the dedication and talent of American track and field athletes and looked forward to sharing their inspiring stories with the world in the lead-up to the 2028 Olympics.

The agreement reflects NBC Sports’ ongoing commitment to delivering comprehensive sports coverage, as demonstrated through its media rights agreements with prestigious sports organizations, including the International Olympic Committee and United States Olympic and Paralympic Committee. NBC Sports has long been the trusted broadcast partner for numerous major events, including the NFL, NBA, WNBA, NASCAR, and Premier League, among others.

Insight into NBC Sports

Since its inception, NBC Sports has consistently provided world-class coverage, producing some of the most-watched sporting events in U.S. media history. The extension with USATF underscores NBC Sports’ mission to connect fans to unforgettable moments while reinforcing its reputation as a leader in sports broadcasting.

USA Track & Field serves as the national governing body for track and field, long-distance running, race walking, and para track and field in the United States. It represents one of the world’s oldest organized sports and is responsible for overseeing major athletic competitions at the national level. USATF’s dedication to promoting athletic excellence and providing top-tier competitions aligns seamlessly with NBC Sports’ commitment to delivering engaging, quality sports content to audiences nationwide.

Overview of USATF

By renewing this partnership, both NBC Sports and USATF are reaffirming their dedication to elevating the sport of track and field in the U.S. and beyond. As anticipation builds for the LA28 Olympics, the partnership will ensure comprehensive coverage, allowing fans to stay connected to their favorite athletes and follow every major event on the road to the Games.

source By – NBC Sports